THE LITTE GIANTS FOUNDRY / SERVICES
The right tools for the right idea.
Strategy, design, writing, research and implementation are connected capabilities—not boxes I ask every client to fit into.
01 / CAPABILITY
Discover & define
Founder conversations - grounded in coaching practice, facilitated thinking, diagnostics, research, opportunity assessment and working briefs.
When it helps: When you know something needs attention, but aren’t sure what the right starting point is.
02 / CAPABILITY
Strategy & development
Business propositions, positioning, business models, competitive analysis, audience journeys, communications and commercial planning.
When it helps: When an idea needs a clearer rationale and a practical direction.
03 / CAPABILITY
Identity & experience
Brand positioning, naming, graphic identity, storytelling, websites, content, communications and experience design.
When it helps: When the business needs to become recognisable and meaningful to the people it serves.
04 / CAPABILITY
Implementation & evolution
Website production, launch support, coordinated creative work, campaigns, project delivery and ongoing advisory support where agreed.
When it helps: When the next challenge is getting the work made, launched and improved.
WAYS TO WORK TOGETHER
Different needs.
Different engagements.
A conversation is our first building block. Always.
From this starting point, we’d get the clarity we need on what you want, what you need and the role The Foundry plays in helping you get there.
That role may be a deep, involved but short-term engagement, a longer term partnership, a one-off brainstorm session, or a series of micro sessions as and when you need a sounding board and a steer.
What our relationship ends up looking like will be determined by the best way to get you where you want to go.
WHAT THESE SERVICES MIGHT INCLUDE
Business strategy and creative work, connected.
Business development for founders
I work with new and established businesses to clarify propositions, examine markets, develop operating ideas and connect commercial plans to practical decisions. An engagement can begin with a single question or extend across a wider business development project.
What does this look like in real life?
Client case study: Yifan Mandarin
Client case study: Strickland & Partners / Charlie’s Windows
Website design and content
I develop website structure, copy, design direction and production support to make an offering clear to its intended audience. The scope is tailored to each venture and may include collaboration with technical specialists.
What does this look like in real life?
Client case study: Han Lans Productions
Client case study: Revival Jewels & Objects
Brand strategy & identity design
From understanding an audience and the business behind a brand to naming, identity, messaging and storytelling, the aim is a distinctive expression grounded in what the venture actually does.
What does this mean in real life?
Client case study: Kapuhala
Client case study: Studio Aslan / Little Rays
Everything plus the kitchen sink
With a masters in coaching psychology, every conversation is intentional and has the potential to coax out your vision which may not yet be clear. From this starting point we would begin to add brainstorming, ideas exploration, reality checks, understand the journey you will need to take to achieve that vision and the resources you will need to have with you on this adventure.
What does this look like in real life?
Client case study: Revival Jewels & Objects
Client case study: Evolve With Yvette / New Life Stories
A GOOD PLACE TO BEGIN
Not sure what you need?
That is exactly why I begin by talking about your idea rather than selling you a predetermined package.